Extreme Pepper Experience June 25-July 31

NEWS RELEASE

The Dr Pepper Museum & Free Enterprise Institute is launching a new exciting experience for Dr Pepper super fans. The Extreme Pepper Experience is an exclusive tour of the entire Museum. Guests will hear the stories behind the legendary soft drink and see handpicked items pulled from the museum’s extensive collection.

Your Experience includes exclusive access to both historic museum buildings while an Expert Experience Guide gives you the inside scoop on your tour, including the best photo ops throughout the museum. You also get a glass bottle of Dr Pepper, a large Dr Pepper float, and your choice of four different Dr Pepper gear packs filled with awesome merchandise from the gift shop.

Plus, you get to flex your soda jerk skills and make your own Dr Pepper at our soda fountain. Each experience also includes hands-on time with historic collections items representing different aspects of the soft drink industry. 

WHEN – June 25 – July 31 before or after normal operating hours 

Thursday: 5 p.m. to 6:30 p.m.

Friday: 8:30 a.m. to 10 a.m. 

WHERE – Dr Pepper Museum & Free Enterprise Institute, 300 South 5th Street, Waco

COST – $125 per ticket (limit 6 per group) 

Tickets must be purchased online in advance. 

About the Dr Pepper Museum & Free Enterprise Institute: Built in 1906, Artesian Manufacturing and Bottling Co. was the first building dedicated to the manufacturing of Dr Pepper. Creating a Dr Pepper Museum was the vision of a few devoted enthusiasts of both Dr Pepper and its history. Artesian became the Dr Pepper Museum in 1989, then the Dr Pepper Museum and Free Enterprise Institute in 1997. Today, it is the museum’s largest artifact and a tribute to the imagination and talent that fueled Dr Pepper’s success throughout the years. 

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